My Initial 21 Book Picks – (According To Where You Are In Your Journey) - Never A Case of The Mondays
Never A Case of The Mondays
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My Initial 21 Book Picks – (According To Where You Are In Your Journey)

I get the question every day: 

“Which book should I get?”  OR…. “Which book should I get next?”

Best answer is: 

This all depends on which “stage” you’re in. 

I really do wish I would have paid more attention to what the older wiser millionaires were trying to tell me back in the day.

They tried to tell me what to do… but I just wasn’t getting it.

If only I would have thought to create more clarity around what I wanted my life to be like… I would have (better) known which steps to take… 

So when I get ready to launch a new distributor or coach a new client, I start them with the appropriate books, (depending on what they need), immediately…

And depending on what stage or where they are in their journey, (or what new tools/ideas they may need), I guide them to (specific) resources accordingly.

But not (too) many things to do at a time, because: 

Overwhelm or confusion causes paralysis.


Clarity is POWER

So below I’m going over the first 15-20 books for Direct Sales/Network Marketers/Home Business Entrepreneurs, depending on “where you’re at”! 

If you want to save yourself a ton of time, all while managing your team’s expectations and energy, follow this exact formula… 

I believe this first one is crucial for 80% of people : 

First, I must qualify my prospect, so I’m not wasting my time or theirs…

Before I will even invest the time with a newbie to home business, (an employee-minded person, or a curious tire-kicking opportunity seeker),  I’ll make sure they’re serious by “gapping” them…

What is “gapping”?

I’ll tell them: 

“Ok, before we go into it, make sure to go out today and get the book “Rich Dad Poor Dad” by Robert Kiyosaki — when you’re done with the book, call me back!”

I’ll do this to qualify them, to filter out the tire kickers who have failure habits and don’t do what they say they’re going to do.

And guess what happens more than 1/2 of the time? 

They don’t call me back! 


Because they didn’t go get the book!

They don’t even invest the time to go get a $3 used book from Amazon. (Which obviously means they didn’t READ the book – which means they didn’t do what I told them to do!)

Which means they’re not hungry enough to get my valuable time, so I save a TON of time and effort there. Yay!

Now, the other 1/2 of the time, they DO go get the book and read it. And guess what happens?


They have a huge breakthrough. A full on paradigm shift, and now they TRUST that what I tell them WORKS! 

And now I’m positioned and my credibility is through the roof, and their belief is high, so they’ll want to finally change their life and do what it takes to get there.

So that’s the first one… Rich Dad Poor Dad

  1. “Rich Dad Poor Dad” by Robert Kiyosaki

    Because 95% of people are coming from being an employee, so it’s best if they get that (crucial) initial paradigm shift.

    If you’ve already read it, or you’re already a business owner, you can skip to… 

  2. The Business School, for People Who Like Helping Other People” by Robert Kiyosaki

    Once they’re signed up in your business, this book will help them get to 1000% belief in this business model.

    Once their belief is intact, they won’t have as much as a problem reaching out to prospects or being “negged out” by stupid advice or opinions from dead-beats! 

  3. “Lower Your Taxes, BIGTIME”, by Sandy Botkin

    Once you realize the Tax Laws and Benefits of Being a Home-Based Business Owner, your knowledge and belief will keep you in long enough to gain the skills you need to not only save money in taxes, but generate significant income!

  4. “Go For NO! (For Network Marketing)”, by Richard Fenton, (and Ray Higdon)

    Let’s just say, “Done wrong, it’s a nightmare – but done RIGHT it’s a dream!”

    This will also get you to “settle in” to the ACTION you must take, DAILY!

  5. “How To Win Friends And Influence People”, by Dale Carnegie

    Another life-changing classic. Do not be confused by the title. It’s about TOTAL INFLUENCE! 

    *(There’s also a new updated version for the Digital Age!)

  6. “The Cashflow Quadrant”,  by Robert Kiyosaki

    In order to build a long-term business asset that will pay you for the rest of your life, you must have the right long-term thinking.

    In order to have long-term thinking (and a delayed gratification mindset), you must internalize the difference between working hard and gaining a skill in LINEAR INCOME in other businesses and working smart and gaining skills that will set you FREE by building the right ASSET.


    This book will help you get it. 

  7. “The Slight Edge”, by Jeff Olson

    This is the true “secret” to a $uccessful life. At some stage, you’ll feel like you’re missing the one puzzle piece that would help you achieve the desired goal.

    There is no “Magic Bullet”, but if there was one, this would be it.

  8. “The Magic of Thinking BIG”, by David J. Schwartz

    A carefully designed program for improvement in the most important areas!

  9. “The Power of Positive Thinking”, by Norman Vincent Peale

    If you’re serious about becoming successful, then you must have the right attitude and a TRAINED MIND.

    Without the right mindset, success will be impossible…

    This book alone can change your life.

  10. “Why We Want You To Be Rich”, by Donald Trump and Robert Kiyosaki

    Don’t let the author’s name fool you. They wrote this over a decade ago and it’s 100% true today. 

    The last 2 chapters will solidify your belief in your business. 

  11. “Get Over Your Damn Self”,  by Romi Neustadt

    A BluePrint to building your own life-changing business.

    Must read and implement.

  12. “Think and Grow Rich”, by Napolean Hill

    A legendary book that every wealthy person has read AT LEAST 5 times.

    This should tell you everything! Simply surrender to the Laws of Success!
  13. “Mindset”, by Carol S. Dweck

    Do you have a “fixed” mindset, or a “growth” mindset?

    Discovering these tools will make you and your business GREAT. 

  14. “Outwitting The Devil”, by Napolean Hill

    “Fear is the tool of a man-made Devil”.

    This gets to the root of human potential, while identifying the greatest obstacles we face in reaching our personal goals.

    Must read. Every part of your life will change once you internalize these Laws. 

  15. “177 Mental Toughness Secrets Of The World Class”, by Steve Siebold

    Let me just put it this way: 

    Success LEAVES CLUES!

    If you DO and LIVE the way it says in here, you will be successful. 

  16. “Influence”, by Robert Cialdini – The Psychology of Persuasion!

    Once you really have a foundation of knowledge in the business, this will explain why people say “yes” and how to apply these understandings, so you can become a persuador! 

  17. “Outliers” by Malcom Gladwell

    When you’re done with this book, you’ll realize it’s all possible for YOU TOO.

  18. “The Ultimate Sales Letter”, by Dan Kennedy

    This will help you with attracting more customers, business builders and more sales.

  19. “Magnetic Sponsoring” by Mike Dillard

    If what you’re doing is working, then DON’T STOP doing it! 

    But in your spare time, you can also learn how to become the HUNTED, instead of the HUNTER! 

  20. “Miracle Morning” by Hal Elrod

    You will have ups & downs, blindspots and other obstacles that are (not so obviously) holding you back, so you’re going to need improvement in all areas, starting with the MORNING!  


  21. “The Gap and The Gain”, by Dan Sullivan

    We all have an “ideal,” a moving target that is always out of reach. When we measure ourselves against that ideal, we’re in “the GAP.”

    However, when we measure ourselves against our previous selves, we’re in “the GAIN.”

Bonus books: 

  1. “Will Power Doesn’t Work”, by Benjamin Hardy

    We rely on willpower to create change in our lives…but what if we’re thinking about it all wrong?

    This explains that willpower is nothing more than a dangerous fad – one that is bound to lead to failure.

  2. “Atomic Habits”, by James Clear

    You’re going to need to build the better habits and break the bad ones that are left. 

  3. “Crushing It” by Gary Vaynerchuk 

    Little-known nuances, innovative tips and clever tweaks for enhancing common strategies..

  4. “The Greatest Salesman In The World”, by OG Mandino

    In this book is priceless wisdom of ten ancient scrolls handed down for thousands of years.

  5. “The Business Of The 21st Century”, by Robert Kiyosaki

    This will cement your belief in this business model. 

  6. “Freakishly Effective Social Media for Network Marketing”, by Ray and Jessica Higdon

    How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!
  7. “Go PRO”, by Eric Worre

    Seven steps to becoming a Network Marketing professional. 


Ok that should do it for now… 

I sincerely hope you grab these and read them IMMEDIATELY.

It will help you BIG TIME like it helped me! 

I’ll be adding other bonus books as I remember them… 

The World Is Yours, M…

(Last Updated On: September 9, 2022)

About the Author Marco Frank Montoya

I was an inner-city kid who changed his environment and grew to become a world-class international professional snowboarder for over 17 years... I didn't know what I did when I did it, but now I DO. I learned a lot from that and lived an extraordinary lifestyle, so as you can imagine, I could not go back to a "the norm". I was "psychologically un-employable"... Through years of launching, building and promoting several businesses, I quickly realized that the more "successful" we became, the more BUSY we got, (and the less TIME freedom I had). The lack of freedom and quality time with my kids had me searching for solutions and investing into personal development and financial education. Then I searched out and found the most beautifully powerful business models and mentors in the world and they changed my life forever. So grateful. I've done this now for over a 15 years, and absolutely LOVE to pay it forward. I now coach and guide entrepreneurs on how to brand yourself, market your businesses online for multiple streams of income (from anywhere in the world), and protect the assets you've built, so you can be a #FreedomFam too! : )

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